Sky has put 900 UK roles at risk as it reshapes its business to compete with US streaming services, with around 600 expected to be cut and 300 redeployed. The cuts, affecting technology, product, and corporate teams, follow recent launches including Sky Glass and Sky Glass Air.
Since early 2023, Sky has cut nearly 3,500 roles as it shifts from traditional satellite pay-TV to internet-based products, with more than 90% of new subscriptions now coming through Sky Glass and Sky Stream. The latest reductions return staff numbers to roughly 23,000, similar to levels when Comcast acquired the company in 2018.
Sky said it is investing in digital-first services, content, and enhanced product performance to meet changing customer needs. Earlier cuts included 2,000 customer service roles and around 800 installation positions as the company adapts to plug-and-play streaming.
A new deal with Warner Bros Discovery will make HBO Max available via Sky, ending its previous exclusive rights to HBO programming.
